From the moment you start working on your website, there’s an important goal to achieve — its user-friendliness. Successfully achieving that mission will enable your business to grow efficiently, and to retain customers. The same goes for apps. Take a look at Revolut. They developed a user-friendly app that totally reinvented banking. The same principle…
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Find out how you can craft a successful website by following a structured website design process. Our hypothesis is that you have already found a domain name and a hosting provider. If you haven’t yet chosen your host yet, we really recommend our partner Cloudways. In the example below the steps are presented for the…
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Plenty of websites shine with color, vivid images, and useful content. But if you rip off color, videos, images, content, what is left? You’ll come down to the bare bones of a website and suddenly understand: it’s the layout that really pumps brilliance into the website. What is a website layout? A website layout is…
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According to Zendesk’s latest report on customer experience (CX), 75% of customers are happier to spend more to purchase goods and services from brands that offer a good customer experience. Despite this, 63% of marketers admit their own brand isn’t able to execute their CX strategy very well (RedPoint Global). This is where user experience…
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The opinion that SEO strategies should be implemented at the last stage of website development is totally wrong. On the contrary, the sooner you start the search engine optimization of your website, the better. Can you start before the site is fully ready? Sure. There are SEO concepts that can be implemented at the design…
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What’s the first thing a user sees on your website? Exactly, the header. If that’s not appealing enough, if it doesn’t bring clarity, your users might just go away, and maybe never come back. We don’t want that, do we? Website headers are a central part of designing a website. They play a key role…
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Website design is not static, it is everchanging. Innovations happen often, but not every innovation is well received. The judge here is the end-user of a website. UX designers should be aware of the recent advancements, but shouldn’t take them for granted. Lots of testing needs to be done in order to provide the best…
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User experience is an important part of generating conversions and making sales. Even the smallest of kinks in your UX armour could cost you repeat visitors and revenue, whereas big ones could lead you to lose out to your competitors. Looking for these issues and identifying new opportunities can be complicated, time-consuming, and expensive to…
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Domain vs website – the eternal question. We wanna settle this once and for all in this article. Starting your own website requires you to understand the fundamentals of how the web works. This includes distinguishing the difference between various technical terms and knowing how to apply them in real life. When getting started…
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In short, the “About Us” pages are often overlooked and misunderstood. Probably because oftentimes people are not really sure about their business voice, their vision, unique identity, and so on. The thing is, when someone lands on this particular page, it’s because they’re pretty interested in you. So, you’d better tell a compelling story there.…
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