UX and CX

When UX Meets CX: Using Data to Design Better Customer Experiences

According to Zendesk’s latest report on customer experience (CX), 75% of customers are happier to spend more to purchase goods and services from brands that offer a good customer experience. Despite this, 63% of marketers admit their own brand isn’t able to execute their CX strategy very well (RedPoint Global). This is where user experience…
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